United Way of Metropolitan Dallas CEO Jennifer Sampson’s past year and more have been spent putting together the 90th anniversary celebration of the organization. With the energy of a cheerleader, the positive attitude of a Zig Ziglar grad and the determination of a woman on a mission, the tall blonde negotiated with top-notch corporate CEO’s to come on board.
Her efforts would culminate at AT&T Cowboys Stadium with an event worthy of the 90 years of services provided to North Texas by the organization. Over the months leading up to the extravaganza, announcements were made raising the anticipation. Troy Aikman and Charlotte Jones Anderson were going to co-chair the event. Former First Couple Laura and George W. Bush would be honorary co-chairs. NBC-TV judges/entertainers Blake Shelton and Usher would be the headliners on stage.
Why just the parties leading up to the biggie became the talk around town. There was the Evening Under the Stars private dinner at Charlotte’s place with Christopher Cross performing. The host committee kick-off at Cameron and Clay’s estate had Dallas Cowboys and CEO’s schmoozing like they were old pals. Top CEO’s were pumped about which parts of the project that they were sponsoring as Sister Hazel entertained the crowd that spilled outside.
As the weeks neared, the question was raised about ticket prices. The answer was sorta wiggly. Tickets were available the usual route. Instead, donations would open “the way to the 90th anniversary way.” Evidently, a lot of donors.
![Jennifer Sampson, Charlotte Jones Anderson and Brian Gallagher]()
Jennifer Sampson, Charlotte Jones Anderson and Brian Gallagher
The big night came and so did the thousands. At an on ground VIP entrance, the majority of the 1,400 arrived to valet parking and were ushered into the Bank of America reception. It was a great old time with Troy, Charlotte and Jennifer being photographed in various combinations with the likes of United Way Worldwide President/CEO Brian Gallagher and others. Charlotte had changed from her bright red dress that she wore in the Go Red for Women presentation to a great looking black dress.
![Richard and Kathy Holt and Barbara and Ralph Babb]()
Richard and Kathy Holt and Barbara and Ralph Babb
Over on the dance floor bankers like Bank of America’s Richard Holt and Bank of Texas Ralph Babb were putting aside financial differences and partying with their pretty ladies… Gillian Breidenbach revealed that her date for the DIFFA Gala was going to be “married fella” Todd Fiscus.
![Scott and Carole Murray and Darren Woodson]()
Scott and Carole Murray and Darren Woodson
Darren Woodsen was keeping company with Carole and Scott Murray… Caren and Pete Kline had provided a lift for pal Pam Perella, while Perella husband Vin was on his way from the airport after a trip to Florida. Oh, he texted that he was on the premises. Ain’t it great how you can keep track of spouses?… Preston Pearson was looking pretty hunky in his black cowboy hat and chains while talking with Brad “Voice of the Dallas Cowboys” Sham.
![Su-Su and Jerry Meyer and Nancy Dedman]()
Su-Su and Jerry Meyer and Nancy Dedman
As former Dallas Cowboys Charles Haley was hustled through the growing crowd, Nancy Dedman was getting smooched on the cheek from friends as she arrived with pals Su-Su and Jerry Meyer. When a bystander commented that Nancy looked great, Jerry immediately retorted, “She’s never ages.”… As the moments of the reception waned, some heavy hitters appeared like Marianne and Roger Staubach.
No sooner had they appeared on the scene, then the call was made for the hifalutin types to head to the freight-like elevators to take them to the bowels of the stadium for a walk to the Ernst & Young red carpet tunnel.
There was the true dividing of the peeps. On the left only the glory boys of Dallas Cowboy legends walked with a smattering of mega-high profilers like Dallas Mayor Mike Rawlings. On the right, the rest of the expensive donors were to walk against the sponsor backdrop.
![Tracy Ripsin]()
Tracy Ripsin
Oops, it seems that too many were strolling on the right as a part of the board tittered and tottered and caved in. The parade included all types including Linda and Bill Custard, Brent Christopher, Annika and Dennis Cail, Cindy and Chuck Gummer, Troy’s gal pal Tracy Ripsin, Gina and Ken Betts with Tanya and Pete Foster, Cameron and Clay Smith, Debbie and Nickey Oates, Sheila and Jody Grant, Kelly Compton with Karen and Alan Katz, Kara and Ross Goss, Lynn and Allan McBee (he had just recently appeared in a non-singing role in the Dallas Opera’s “Everest”), Carolyn and David Miller, Olivia and Jeff Kearney and Lottye Brodsky with Bobby Lyle.
![Kent Perkins and Ruth Buzzi]()
Kent Perkins and Ruth Buzzi
At another point, Ruth Buzzi was pointed out to the young photo wrangler. She shrugged as if she hadn’t a clue who “Laugh-In’s Gladys” was. Ah, shoot! The poor millennial wrangler probably didn’t know who Gilda Radner was. Oops, generational goof!
On the other side of the rope, the former Cowboys were being interviewed. Roger admitted, “I’m a Blake Shelton fan. I don’t dislike Usher, but I’m a big country-western guy.” Troy complimented the United Way operation saying, “I think what they’re doing with the community is awesome. Jennifer Sampson has done a great job, measuring the results. Hope this [concert] will help attract young people.”
Alas, this was a sign of the dividing of the generations. The baby boomers and Depression-era Darlings had loyally supported United Way over the decades, but the Gen X-ers and Millennials were rather new to the cause.
Sure, there was one elderly doyenne who sniffed that she felt a bit shunned after all of her years of emotional and financial support. But come on. The goal was to entice the next generation. Sacrifices have to be made.
![Mike and Micki Rawlings]()
Mike and Micki Rawlings
![Gaby Gutierrez and Gunnar Rawlings]()
Gaby Gutierrez and Gunnar Rawlings
But back to the wrangler’s woes. She was waiting for Mayor Mike Rawlings. He was late in the lineup. Handlers were anxious trying to find him. Finally, he appeared with wife Micki, son Gunnar and his date Gaby Gutierrez. They whisked Might Mike off to an interview that appeared on the Jerry screen overhead.
!["Unite Forever Gala" inA&T Cowboys Stadium]()
“Unite Forever Gala” in A&T Cowboys Stadium
While the VIP’s gathered on the multi-terraced dining room, the stands filled. Oh, boy, did they fill. As cotton candy vendors walked up and down the aisles, the 20,000 or so watched the big buck buckeroos wine and dine with nary a care in the world. As one area fundraiser said, “This looks like a target-rich environment,” as s/he hustled off to press some flesh.
![Royce West and Dan Branch]()
Royce West and Dan Branch
Okay, so maybe it was a little tight getting through the back-to-back chairs, but who knew. You just might back up to Pat and Emmitt Smith or TV types like Ron Corning? Former State Rep. Dan Branch looking very relaxed catching up with Texas Sen. Royce West.
The terraces including the lounge area built by the Fiscus team were strategically situated on the other side of the pit fronting the stage, where the Young Leaders Society was partying. Thanks to its placement, there was no chance of the pit crowd blocking the view of the big spenders when the show got underway around 7:55 with all the hoop-la of a Cirque de Soleil on uppers. Drums, trumpets, tubas, trombones and French horns announced the beginning of the festivities. On the side of the stage, fire cannons blasted. A video rolled on the drive-in-movie-sized screens on either side of the stage and on the video screens overhead featuring United Way loyalists like Lyda Hill, Ruth Altshuler and Caroline Rose Hunt. In the flesh, Charlotte and Troy arrived on stage saying the evening was being presented by AT&T and recognized area officials.
In an exchange of levity, a video appeared showing a faux “Voice” audition by Troy. As Usher and Sheldon were seen grimacing in their judge seats, Troy crooned on bravely. Finally, Jerry Jones popped up on the screen telling his former quarterback not to quit his day job.
On the screen appear AT&T’s Randall Stephenson, who apologized that he couldn’t be present and announced the key CEO’s who had been involved in the production. One guest asked his tablemate, “Do you think he really exists? Or, is he just a CEO ‘S1m0ne‘?” The dinner companion answered, “Ask Holly Reed.”
No sooner had the CEO’s been seen on stage looking like regular-type guys waving to the crowds, then former Dallas Cowboy Darren Woodson was seen standing in the bleachers with mic in hand to introduce the part of the program about the 9 [Cowboys] for 90. Breaking from script, he said to the lady seated next to him, “Tonya, did you grab my butt?” and laughs.
![Troy Aikman, Tony Dorsett, Ed Jones, Preston Pearson, Emmitt Smith, Roger Staubach, Darren Woodson and Daryl Johnston]()
Troy Aikman, Tony Dorsett, Ed Jones, Preston Pearson, Emmitt Smith, Roger Staubach, Darren Woodson and Daryl Johnston
Next the former Dallas Cowboys (Troy, Roger Staubach, Emmitt Smith, Tony Dorsett, Preston Pearson, Daryl Johnston, Darren Woodson and Ed “Too Tall Jones), who had been involved with the year-long “9 for 90″ project, entered the stage through a gauntlet of Dallas Cowboys cheerleaders. If a applause meter had been in operation, Emmitt seemed to score the most points.
The only oops of the night came when it was announced that Roger and Dallas Cowboys First Lady Gene Jones would be on stage. Roger, who had just been on stage with the Dallas Cowboys legends, returned to the stage and looked a bit like he was looking for a receiver. He went left and right and no Gene. Then magically, she appeared from the sidelines with a smile to a relieved Staubach.It seems
Just as all seemed right with the world, she started talking but ears strained to hear the shy one of the Jones family. It seems that she was holding her mic at waist level. Roger pulled a quarterback sneak and wrapped his arm around her shoulders bringing her close enough for his lavalier mic to cover for her. Then he smoothly took her hand mic and worked it between the two of them. The guy still has the moves to save the day!
Still, Gene revealed that the Dodger wasn’t her fav quarterback: “People ask me why Troy is my favorite? Because he’s won three Super Bowls. We love those Super Bowls. We want more!” “Now!” yelled someone in audience.
Eyes returned to the screens, where Bush clan matriarch Barbara Bush appeared wishing Ruth Altshuler a happy birthday: “Ruth, you make it clear to all of us that 90 is the new 40.”
Next up were the Bushettes — Laura Bush and her daughter Barbara Pierce Bush and Jenna Bush Hager. The twins teased their mom about her musical preferences, but Laura held her own. On a serious note, Laura revealed that Lyda Hill had issued a challenge match of matching donations that night up to $1M. She added that guests could text to win the chance to sit in a suite with Roger during the 2015 Cowboys season.
![Blake Shelton]()
Blake Shelton
With no further ado, Blake appeared on stage singing “It’s All About Tonight” and “I like Doin’ What She Likes.” The country western crooner sang a couple of songs and then focused on a couple in the pit. Talk about “The Match Game.” He did everything but offer to buy them a hotel room for the night. The crowd loved it.
![Blake Shelton]()
Blake Shelton
At one point, he decided that it was only right to do a George Strait number and “All of My Exes Are From Texas” resulted. Folks started dancing and that could have been enough, but then Usher and his troupe took over.
![Usher]()
Usher
Talk about East meets West, Usher went to the other extreme. The fire canon went wild. He and his team filled the stage with singing, dancing and wonderment. With sweat pouring out like the White Rock spillway, Usher was a combination of Michael Jackson and the Energizer Bunny Rabbit. Royce commented, “That’s a lot of energy, right there!”
![Usher]()
Usher
In between songs, Usher told the audience, “Our efforts are definitely achievable when we come together. Usher and Blake Shelton on the same stage? Could only happen in Cowboys Stadium!”
He complimented Blake’s music for having emotion in it. Shelton joined Usher on stage for a duet. It was amazing to old timer and youngster how the hip hopper and the country-western singer sounded right at home together. Blake showed that his only hip dance moves was a itty-bitty moonwalk and complained that Usher had brought “all these freaking dancers.” But that complaint lasted only a couple of seconds as Blake was surrounded by Dallas Cowboys Cheerleaders. Usher left Blake and the girls to do their thang.
After singing, “Hillbilly Bone,” he said, “I love performing country and western music in Texas. I feel stupid cuz I felt like I left somebody out.” Recalling his earlier days, he donned a cowboy hat with long hair extensions and sang, “Some Beach, Some Where.”
Afterward he told the thousands, “I think we screwed up tonight. We should have televised this concert tonight!”
Blake asked the crowd to hoist their cellphones in the air and the stadium lit up like a birthday cake, but there were far more than 90 candles on this cake. One could have said the place “was lit.” With Usher once again joining him, together they sang Blake’s slow ballad song, “Home.”
To a surprise of many including some in-the-know-types, the two singers were then joined on stage by the event’s key players to sing, “Little Help From My Friends.”
By this time, the generations had largely headed in their own directions. The elders and boomers headed back home, while the VIP Gen X-ers and Millennials continued the celebration at an after-party with DJ Lucy Wrubel handling up where the good vibes.
It will be interesting to see what Jennifer has planned for the 100th anniversary. It’s only 10 years away.
For more photos of the peeps who were part of this mega-extravaganza, check out MySweetCharity Photo Gallery.